In 1984, with less than a $500 investment, Edward launched Impact Marketing. He quickly grew the small company into a thriving organization that was later publicly traded on NASDAQ and listed as one of the 500 Fastest Growing Companies for three consecutive years by INC. Magazine. Edward built his team to include more than 1,000 members and attained numerous entrepreneurial awards, including a feature in Success Magazine that recognized him as one of the Most Successful Entrepreneurs in the Country.

In 2000, after Impact was sold, Edward returned to his entrepreneurial roots and over the past six years has founded three companies and raised over $15 million in equity investment. Edward is regularly invited to speak to business and trade groups on topics such as business operational excellence and marketing.

The Glass is Half Full and Frozen

This novel is a business guide designed to educate and inspire. The story demonstrates philosophies that Edward DuCoin used to create several companies. The Glass is Half Full and Frozen outlines that a positive mental attitude is good, but a sustainable business model and great leadership is needed to achieve full potential. Follow the characters as they learn from mistakes and work together as a team to revitalize a struggling company.

Customer Reviews

Insightful and informative…

An absolute pleasure to read…